A stealth-mode wellness start-up

Client Brief
A stealth-mode wellness start-up requested a clean, gender-neutral emblem that could scale from a 24 px favicon to a 10-ft lobby wall—no words, just an instantly recognizable icon.

Design Solution
We distilled the brand essence into a single continuous line: a soft loop that forms an abstract sunrise over horizon, hinting at renewal and balance.

Color: One warm terracotta, one cool slate—both in flat Pantone for easy brand rollout.

Tooling: Line-weight tested at 1 pt and 120 pt to remain crisp on glass etching, embroidery, and app icons.